A promising startup in Turkey reached out to MASCOT with an ambitious vision: to revolutionize the taxi industry with a comprehensive and modern digital platform. The client required a system that would streamline operations for drivers, provide a seamless experience for riders, and integrate advanced features like real-time tracking and automated fare calculations. After detailed discussions, MASCOT ERP was selected as the foundation for a custom taxi management solution.
Over a 12-month development cycle, MASCOT built and deployed a fully customized taxi management platform. Key features included:
Driver Management: Registration, profile management, and real-time route optimization for drivers.
Ride Booking: A user-friendly app for passengers to book rides, calculate fares, and view estimated arrival times.
Payment Integration: Multiple payment options, including credit cards, mobile wallets, and cash.
Fleet Management: Real-time tracking and monitoring of vehicles, ensuring optimal fleet utilization.
Analytics Dashboard: Insights into ride statistics, revenue generation, and customer feedback.
The system was designed with scalability in mind, using cloud-based architecture to ensure seamless performance as the business grows. Advanced AI modules were integrated to predict peak demand and optimize driver assignments.
The launch of the taxi management platform was a resounding success. The client saw a 50% increase in operational efficiency, with real-time tracking reducing wait times by 30%. The intuitive booking app attracted thousands of new users within the first six months. Drivers reported smoother operations and fewer empty rides, leading to increased earnings. With its robust analytics and advanced features, the platform positioned the client as a key player in Turkey’s taxi market, setting the foundation for future expansion.
